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ETERNA is a company rich with tradition that began some 150 years ago, something the fashion label is happy to share with its customers. Eterna's philosophy is to only use high-quality fabrics and exceptional finishes. Customers who choose eterna are looking for the highest standards in fine clothing. This shirt label has a strong presence in the German market and is an industry benchmark.

Eterna

ETERNA is a company rich with tradition that began some 150 years ago, something the fashion label is happy to share with its customers. Eterna's philosophy is to only use high-quality fabrics and exceptional finishes. Customers who choose eterna are looking for the highest standards in fine clothing. This shirt label has a strong presence in the German market and is an industry benchmark.

Eterna

Products: 80
  1. A dark blue short-sleeved men's dress shirt with the collar buttoned. The shirt has three visible buttons and a label near the collar that reads "ETERNA" and "PERFORMANCE SHIRT".
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    Eterna
    Short-sleeved shirt in performance fabric
    from$75.50
    Short-sleeved shirt in performance fabric
  2. A folded light blue and white striped short-sleeved men's shirt is displayed. The shirt has a dark blue collar with a dotted texture and three dark buttons. A small label is visible at the neck with the brand name "ETERNÁ".
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    Eterna
    Non-iron short-sleeved linen shirt with stripes and lined collar
    from$64.90
    Non-iron short-sleeved linen shirt with stripes and lined collar
  3. A light blue and white checkered short-sleeved button-down shirt. The shirt has a dark blue collar and button details. A label with "1863 eterna" is placed near the collar. The shirt is folded neatly.
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    Eterna
    Non-iron short-sleeved Vichy shirt with lined collar
    from$64.90
    Non-iron short-sleeved Vichy shirt with lined collar
  4. Folded dark blue striped short-sleeved men's shirt. White vertical stripes on the shirt's body and sleeves. The shirt has a spread collar, and two visible buttons. The brand "Eterna" is printed on the collar.
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    Eterna
    Non-iron short-sleeved shirt with striped pattern
    from$65.50
    Non-iron short-sleeved shirt with striped pattern
  5. Non-iron short-sleeved shirt with all-over pattern
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    Eterna
    Non-iron short-sleeved shirt with all-over pattern
    from$80.00
    Non-iron short-sleeved shirt with all-over patternNon-iron short-sleeved shirt with all-over pattern
  6. Non-iron short-sleeved shirt with all-over pattern
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    Eterna
    Non-iron short-sleeved shirt with all-over pattern
    from$80.00
    Non-iron short-sleeved shirt with all-over patternNon-iron short-sleeved shirt with all-over pattern
  7. A light blue short-sleeved dress shirt, neatly folded and viewed from above. The shirt features a classic collar, three dark buttons down the front, and a small pocket. The brand "ETERNA" is visible on a small label.
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    Eterna
    Non-iron short-sleeved shirt with a fine pattern
    from$65.50
    Non-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine pattern
  8. A light green short-sleeved dress shirt, neatly folded, with a button-down collar and a chest pocket. The shirt has three visible buttons down the placket and the brand name "ETERNA" on the neck label.
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    Eterna
    Non-iron short-sleeved shirt with a fine pattern
    from$65.50
    Non-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine pattern
  9. A pale pink, short-sleeved dress shirt, folded and neatly arranged on a white surface. The collar is spread open, with a dark button visible at the top. Three additional dark buttons run down the front. A small tag is visible under the collar.
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    Eterna
    Non-iron short-sleeved shirt with a fine pattern
    from$65.50
    Non-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine pattern
  10. A folded short-sleeved button-down shirt. The shirt is light purple with a subtle dotted pattern. The shirt has a collar, two buttons, and a small label that says ETERNA. The shirt is on a white background.
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    Eterna
    Non-iron short-sleeved shirt with a fine pattern
    from$65.50
    Non-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine patternNon-iron short-sleeved shirt with a fine pattern
  11. Folded navy blue men's dress shirt with a repeating light blue floral pattern. The shirt has a button-down collar, cuffs and a label with the text "1863 eterna".
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    Eterna
    Cotton and linen shirt with medallion print, Comfort Fit
    from$109.00
    Cotton and linen shirt with medallion print, Comfort Fit
  12. Folded white men's dress shirt with a floral pattern. The pattern includes purple, grey, and tan flowers and leaves against a white background. The shirt collar and cuffs are visible. There is a label on the back of the collar.
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    Eterna
    Two-ply shirt with floral pattern
    from$108.00
    Two-ply shirt with floral pattern
  13. A folded, button-down linen shirt with vertical stripes of blue, green and white. The shirt has a buttoned collar, and buttoned cuffs with two buttons. A label says "1863 Eterno".
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    Eterna
    Lightweight striped shirt with linen and button-down collar
    from$98.00
    Lightweight striped shirt with linen and button-down collarLightweight striped shirt with linen and button-down collar
  14. A folded, button-down shirt with vertical stripes in shades of blue, gray, and white. The shirt collar is buttoned up, with the brand name "1863" visible on the inside of the collar. The cuff is buttoned.
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    Eterna
    Lightweight striped shirt with linen and button-down collar
    from$98.00
    Lightweight striped shirt with linen and button-down collarLightweight striped shirt with linen and button-down collar
  15. A white dress shirt with a blue floral pattern is neatly folded on a white surface. The shirt features a collar, buttons, and sleeves. A small tag in the collar reads "1863". The shirt is predominantly white.
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    Eterna
    Non-iron cotton shirt with floral print
    from$109.00
    Non-iron cotton shirt with floral print
  16. A folded, short-sleeved, gray and white striped button-down shirt. The shirt has a collar and a pocket and is branded with the word "ETERNA" at the top. Buttons are visible down the front of the shirt.
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    Eterna
    Short-sleeved shirt with striped pattern, Comfort Fit
    from$64.90
    Short-sleeved shirt with striped pattern, Comfort Fit
  17. A white button-down shirt with a blue line drawing pattern. The pattern includes palm trees, small huts, and sailboats on a shoreline. The shirt is from the brand ETERNA. It's a modern fit.
    A middle-aged man with graying hair and a beard is wearing a white button-down shirt with a blue tropical pattern. The pattern depicts palm trees and small huts. The man's head and shoulders are visible.
    A man, viewed from behind, wearing a white, short-sleeved shirt with a blue tropical print, and navy-blue pants. The shirt's print has palm trees, huts, and sailboats. The background is solid white.
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    Eterna
    Short-sleeved shirt with all-over print, Comfort Fit
    from$75.90
    Short-sleeved shirt with all-over print, Comfort Fit
  18. A light blue button-down shirt with a vibrant floral pattern in orange, green, and blue hues is neatly folded on a white background. The shirt features brown buttons and a "Eterna" brand label.
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    Eterna
    Short-sleeved shirt with floral print, Comfort Fit
    from$75.90
    Short-sleeved shirt with floral print, Comfort Fit
  19. A light blue, long-sleeved dress shirt is pictured, neatly folded. The shirt features a button-down collar, a visible textured pattern, and a cuff with buttons. The shirt has a label that reads "1863 Eterna".
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    Eterna
    Two-ply shirt with fine woven pattern
    from$97.00
    Two-ply shirt with fine woven patternTwo-ply shirt with fine woven pattern
  20. A light purple dress shirt with a textured pattern. The shirt has a button-down collar, two buttons on the cuffs, and is unbuttoned. A label with the text "1863" is visible on the collar.
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    Eterna
    Two-ply shirt with fine woven pattern
    from$97.00
    Two-ply shirt with fine woven patternTwo-ply shirt with fine woven pattern
  21. A folded white short-sleeved dress shirt. The shirt has small blue shapes patterned across it. The collar is open, and two buttons are fastened. The brand name "Eterna" is visible on the collar.
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    Eterna
    Non-iron short-sleeved shirt with embroidered sharks, Comfort Fit
    from$75.90
    Non-iron short-sleeved shirt with embroidered sharks, Comfort Fit
  22. A folded button-down dress shirt with a floral pattern in shades of blue, orange, and white. The shirt has short sleeves, a button-down collar, and the "Eterna" label is visible. The pattern resembles leaves.
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    Eterna
    Non-iron short-sleeved shirt with floral pattern
    from$75.90
    Non-iron short-sleeved shirt with floral pattern
  23. A light brown and white striped short-sleeved button-down shirt, folded neatly. The shirt has a collar and the brand "Eterna" is visible on a label near the collar. The shirt is on a white background.
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    Eterna
    Short-sleeved cotton shirt with stripes, Comfort Fit
    from$64.90
    Short-sleeved cotton shirt with stripes, Comfort FitShort-sleeved cotton shirt with stripes, Comfort Fit
  24. A folded, button-down men's dress shirt. The shirt is blue and white vertically striped. The collar is folded, and the Eterna logo is visible on a tag under the collar. There are three visible buttons.
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    Eterna
    Short-sleeved cotton shirt with stripes, Comfort Fit
    from$64.90
    Short-sleeved cotton shirt with stripes, Comfort FitShort-sleeved cotton shirt with stripes, Comfort Fit
  25. An overhead shot of a folded light turquoise short-sleeved dress shirt. The shirt has a collared neckline, a small breast pocket, and three dark buttons down the front. The shirt collar lining is patterned. The brand "Eterna" is visible.
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    Eterna
    Non-iron short-sleeved shirt, Comfort Fit
    from$64.90
    Non-iron short-sleeved shirt, Comfort FitNon-iron short-sleeved shirt, Comfort Fit
  26. A light coral-colored men's short-sleeved dress shirt, neatly folded. The shirt has a spread collar and three dark buttons down the front. The brand name "Eterna" is visible on the inner collar. A small pocket is on the lower right side.
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    Eterna
    Non-iron short-sleeved shirt, Comfort Fit
    from$64.90
    Non-iron short-sleeved shirt, Comfort FitNon-iron short-sleeved shirt, Comfort Fit
  27. A navy blue short-sleeved dress shirt, folded neatly. The shirt has a pointed collar, a button-down front, and a brand label on the chest. The inner collar is white.
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    Eterna
    Non-iron short-sleeved shirt with patterned collar lining
    from$75.90
    Non-iron short-sleeved shirt with patterned collar lining
  28. A navy blue button-up shirt with white polka dots is neatly folded. The shirt has a spread collar and visible buttons down the front. The brand name "Eterna" is on a label near the collar.
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    Eterna
    Short-sleeved cotton shirt, Comfort Fit, Cool Shirt
    from$75.90
    Short-sleeved cotton shirt, Comfort Fit, Cool Shirt
  29. A folded short-sleeved dress shirt with a small geometric pattern. The shirt is primarily purple with a repeating pattern of light pink circles. The collar is visible and a label is attached.
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    Eterna
    Non-iron short-sleeved shirt with geometric pattern
    from$75.90
    Non-iron short-sleeved shirt with geometric pattern
  30. A light blue and white patterned button-up shirt with a floral design. The shirt features a variety of flowers and leaves in shades of blue, gray, and green. The collar has a small label that says "ETERNA."
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    Eterna
    Short-sleeved shirt in cotton and lyocell with print, Comfort Fit
    from$75.90
    Short-sleeved shirt in cotton and lyocell with print, Comfort Fit
  31. A folded light blue short-sleeved button-down shirt. The shirt has a button-down collar and a small pocket on the left side. The brand "ETERNA" is visible on a label near the collar.
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    Eterna
    Striped short-sleeved linen shirt in a lyocell and cotton blend
    from$64.90
    Striped short-sleeved linen shirt in a lyocell and cotton blend
  32. A gray tie with a small black checkered pattern. The tie is displayed against a white background. The larger portion of the tie is vertical while the narrower portion angles to the right.
    Big & Tall
    Eterna
    Silk tie with a delicate pattern
    $54.90
    Silk tie with a delicate patternSilk tie with a delicate pattern
  33. A light purple necktie on a white background. The tie has a small square pattern of a darker purple throughout its length. The tie is unfolded, lying at an angle.
    Big & Tall
    Eterna
    Silk tie with a delicate pattern
    $54.90
    Silk tie with a delicate patternSilk tie with a delicate pattern
  34. A light blue tie with a diagonal striped pattern. The pattern consists of alternating light blue, light gray, and thin black lines. The tie is lying on a white background.
    Big & Tall
    Eterna
    Silk tie with striped pattern
    $54.90
    Silk tie with striped patternSilk tie with striped patternSilk tie with striped pattern
  35. A necktie with a pattern of diagonal stripes. The stripes alternate between light blue, tan, and black. The tie is displayed against a white background. The tie's knot is not visible.
    Big & Tall
    Eterna
    Silk tie with striped pattern
    $54.90
    Silk tie with striped patternSilk tie with striped patternSilk tie with striped pattern
  36. A light blue and pink striped tie is displayed against a white background. The tie has diagonal stripes, alternating light blue, pink, and black stripes. The tie is partially open at the bottom.
    Big & Tall
    Eterna
    Silk tie with striped pattern
    $54.90
    Silk tie with striped patternSilk tie with striped patternSilk tie with striped pattern
  37. A dark blue tie with a small, repeating pattern. The tie is positioned diagonally, with the wider end at the bottom and the narrower end extending to the right. The background is white.
    Big & Tall
    Eterna
    Silk tie with graphic pattern
    $54.90
    Silk tie with graphic patternSilk tie with graphic patternSilk tie with graphic pattern
  38. A brown and white patterned tie lies on a white background. The tie has a repeating rectangular design with a brown pattern on a white background. The tie's knot is not visible.
    Big & Tall
    Eterna
    Silk tie with graphic pattern
    $54.90
    Silk tie with graphic patternSilk tie with graphic patternSilk tie with graphic pattern
  39. A patterned necktie against a white background. The tie is mostly straight, with a small part angled off to the right. The pattern appears to be a series of small, dark squares on a lighter base color.
    Big & Tall
    Eterna
    Silk tie with graphic pattern
    $54.90
    Silk tie with graphic patternSilk tie with graphic patternSilk tie with graphic pattern
  40. A patterned necktie against a white background. The tie has a light blue, gray, and dark navy paisley design against a checkered backdrop. The tie is in a knot.
    Big & Tall
    Eterna
    Silk tie with paisley pattern
    $54.90
    Silk tie with paisley patternSilk tie with paisley pattern
  41. A necktie with a paisley pattern, in shades of light blue, gray, and purple, is shown against a white background. The tie has a small checked pattern within the larger paisley design.
    Big & Tall
    Eterna
    Silk tie with paisley pattern
    $54.90
    Silk tie with paisley patternSilk tie with paisley pattern
  42. A light blue and white striped dress shirt folded neatly. The shirt has a spread collar, buttons, and barrel cuffs. The brand "1863" is visible on a label at the neck. The shirt is on a white background.
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    Eterna
    Jersey shirt in Japanese knitted fabric with stripes, Comfort Fit
    from$97.00
    Jersey shirt in Japanese knitted fabric with stripes, Comfort Fit
  43. A close-up shot of a white dress shirt, neatly folded. The shirt has a classic collar, button-down front, and a cuffed sleeve on the left. The brand name "1863" is printed on the collar. Several buttons are visible.
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    Eterna
    Jersey shirt in Japanese knitted fabric, Comfort Fit
    from$97.00
    Jersey shirt in Japanese knitted fabric, Comfort FitJersey shirt in Japanese knitted fabric, Comfort Fit
  44. A light blue, folded dress shirt sits against a white background. The shirt has a spread collar, button-up front, and cuffed sleeves. Buttons are white and a tag is visible on the collar with the text '1963'.
    Big
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    Eterna
    Jersey shirt in Japanese knitted fabric, Comfort Fit
    from$97.00
    Jersey shirt in Japanese knitted fabric, Comfort FitJersey shirt in Japanese knitted fabric, Comfort Fit
  45. A folded dress shirt with a floral pattern in shades of blue, green and white. The shirt has a collar and buttons down the front. The brand "ETERNA" is visible on a label.
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    Eterna
    Short-sleeved cotton shirt with floral print, Comfort Fit
    from$75.90
    Short-sleeved cotton shirt with floral print, Comfort Fit

Eterna – Business shirts for the modern man

Businessmen really love Eterna shirts. Eterna is a company rich with tradition that was founded some 150 years ago in Germany. The shirt brand's trademark is its unique quality. Eterna uses only the best quality fabrics and exceptional craftsmanship.

"Feel perfection" with an Eterna shirt

Shirts are important fashion staples, both in a business setting and for leisure. The line offers business shirts, city shirts and casual shirts in a whole range of models - the right shirt for every occasion.

Men concerned about making a stylish appearance like to start with the shirt. And Eterna has set itself the highest standards for producing shirts for fashion-aware men. The company's environmental production concept is especially exemplary. The heritage company already received its OEKO-TEX Standard 100 plus certification in 2000, making eterna the first men's shirt manufacturer to include sustainability in its product portfolio and across its entire production chain. This standard ensures that environmental guidelines are adhered to and that all production steps are continually and thoroughly monitored for pollutants. There is a good reason the brand's tagline is "Feel perfection". eterna's wash & wear shirts are especially popular. The line, already on the market for over 20 years, helps men avoid the stress of ironing shirts.

Even in areas where a wrinkle might appear, like from wearing a seatbelt, eterna shirts stay smooth and crisp.

The natural body temperature already smooths out wrinkles as they form, which means an eterna shirt always looks tailored and neat.

Plus sizes and extra long sizes

Big and tall men appreciate what they get with eterna. The company produces shirts in plus sizes but also for extra tall men, making every man a happy eterna customer.

At HIRMER big & tall, you will find the eterna shirt that fits your build, be it a polo shirt, city shirt, business shirt, without forgetting ties.

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